Smart and Effective Ways to Use Mannequins Display in Clothing Retail Store

Mannequins have been successfully utilized in the retail world for centuries. The word mannequin literally means little man. Mannequins have been created out of all kinds of material, like wood, wax, wire, plaster, and even fabric. Regardless of which material is being used, the mannequin is here to stay as a retail store display.

Several types of mannequins are available to display specific types of merchandise. There are mannequins in men's, ladies and children's forms and even display forms of hands, necks, heads, legs and headless torsos. A good display in any store will always show the merchandise well - the overall effect depends entirely on how well the mannequin is put to use.

The merchandise itself is much more important than the mannequins, but you need to know how to set up the mannequins in a creative manner to get the best effect. Every department in your store should treat the mannequins to fit a specific type of merchandise. The selected mannequins, along with the pose, the style of hair and the color of the skin should reflect the merchandise or garment to be displayed.

For instance, if your store has a sportswear section, the mannequins will naturally be displayed in active poses. The skin tones of the mannequins should also reflect the active lifestyles of athletes. The wigs for the mannequins should be short - cropped or with ponytails. On the other hand, mannequins in the formalwear department, that display evening gowns and formal apparel, should have more conservative poses.

Creative Mannequin Positioning

The positioning of mannequins, whether for a window or a floor display, should be done in a very artistic and creative manner. Use your imagination, something out of the norm can catch people's eye and make them take notice. In many cases, you will be limited by certain factors, such as the area where the mannequin will be placed, the lighting and props, the garments or merchandise that should be displayed, and the overall theme of the display. But you can still be both effective and creative.

Considering where the mannequin will be placed could be the most important decision in your store's floor design. Do you plan on using mannequins on the floor as a display, or as an eye-catcher in the window? Consider whether the window has an open or closed back because that will change what kind of mannequin to use. Mannequins displayed on the floor should blend in with the theme and color scheme of the rest of the floor. The whole point to a mannequin, whether on the floor or in the window, is to catch a shopper's eye and entice them to buy the displayed product.

Considering placing your mannequins in a group, then they should be placed in such a way that they seem like they are interacting with one another. In the 'ladies' section of your store, you could use a combination of male as well as female mannequins; in the 'children's' section, you could place a whole family of mannequins consisting of a mother, father and the children.

Finally, it isn't wise to leave your mannequins standing in the same position for too long. Try to rotate them and dress them up in different clothes regularly. Avoid mixing window mannequins with the floor ones. It is always a good idea to clean your mannequins regularly so that they always look fresh.

With Modern Store Fixture, business owners improve their merchandising effectiveness. Several styles are available such as male mannequin to meet your creative needs. Mannequins actively display your merchandise to your prospective customers, they are more important than you might think. Paying attention to the way your mannequins represent your business is sure to pay off in the form of increased customers and sales.

The Benefits of Display Mannequins

Mannequins are primarily used in stores to display clothing. A display mannequin is usually a full-size dummy in the shape of a person. A display mannequin will normally include all parts of the human body including a head and feet. Display mannequins can be made of several different materials, including fiberglass, wood, plaster, or wax.

Nearly every clothing store has at least one display mannequin. They are commonly found in the front windows of stores at the mall to show off the store's newest fashions. Display mannequins must be life-sized in order for the clothes to fit well over them. Most mannequins are full figures including the head, torso, arms, and legs, but some are only a torso. These types of display mannequins are perfect for saving space while modeling shirts and blouses. The full-size mannequins do take up more room, but they are more versatile in that they can be used to display entire outfits including hats, shirts, pants, and shoes.

Display mannequins are usually modeled after people who are physically fit. People are more likely to view the clothing favorably if it is displayed in a flattering way on the model's physique.
A display mannequin can be made of several materials. Many are made of fiberglass. These mannequins are durable and easy to mass-produce. Other mannequins are made of plaster. Plaster mannequins are easier to break than fiberglass models, but are still useful if handled correctly. Wooden mannequins are less common than plaster and fiberglass mannequins because they take longer to make. They were much more common before plastic manufacturing caught on. Wax mannequins are rarely used to display clothing for sale in stores, but are often found in museums.
Display mannequins are a great way for stores to show off their clothing. Shoppers get a good idea what the clothes will look like on a real person when they see them on a display mannequin.

Benefits of Mannequins Display and How to Use

• Make the mannequins look interesting.
• Think of the total environment of the window and display. The mannequins should blend in with the environment that you have created.
• Mannequins have their physical good sides, angles or positions that they are best viewed from. Consider the most attractive view of the mannequin.
• Mix your mannequins such as a pair of male and female mannequins. This is eye catching and has an element of surprise to the shop.
• Treat each department differently, (sport wear /sports goods women's wear, children's, men's wear) when creating displays especially with the mannequins.
• Rotate your mannequin groups regularly and re-position them.

Modern Store Fixtures and Design Inc. provide first-class quality mannequins, mannequin heads, mannequin torso, female mannequins, and other retail store fixtures. Mannequins put on view your retail store commodities and help to achieve aim of your business. Display mannequins are a great way for stores to show off their clothing. Shoppers get a good idea what the clothes will look like on a real person when they see them on a display mannequin.